Skip to main content

January 2026 AMA- Referrals You Can't Buy

Learn how to bridge the gap between aftercare and pre-need to create more referrals, educate families effectively, and use systematic follow-ups to grow your business.

Updated yesterday

๐Ÿ“˜ What Youโ€™ll Learn

  • Building Connections: How pre-need planning serves as a tool to create and maintain meaningful relationships with families.

  • Enhancing Aftercare: Practical strategies for improving your aftercare services to provide more value post-service.

  • The Referral Pivot: How to naturally transition a supportive aftercare conversation into a pre-need lead.

  • The Seven Touch Rule: Why it takes an average of seven points of contact to convert a lead and how to implement this system.

  • Systematic Follow-Up: How to build a structured pipeline so that no inquiry or lead falls through the cracks.


๐ŸŒŸ AMA Summary

Our January AMA explored how pre-need planning serves as a vital bridge for building lasting family connections. We shared actionable strategies for enhancing aftercare through structured follow-up systems and a consistent pre-need pipeline. Key highlights include navigating the differences between pre-need and life insurance, educating families on their options, and leveraging Parting Proโ€™s resources to ensure a systematic, professional approach to lead management.


๐Ÿ“น Full Video

Did this answer your question?